Last Minute Live Stream for Rare Disease Conference

With only a few days notice, the XLH Network contacted Focal Point Productions to live stream their annual symposium taking place at the Hyatt Regency in Baltimore. XLH (X-Linked Hypophosphatemia) is a rare genetic disorder that affects about one in 20,000 people.

Focal Point live streamed one day of the conference (morning and afternoon sessions) using a Blackmagic video switcher with 3 cameras and power point slides. PSAV (the hotel’s AV company) supplied an audio feed and 5Mbps upload internet connection.

People from all over the world tuned in to watch the live broadcast, which was streamed to the non-profit’s Facebook page. Within a few days after the conference, the two Facebook Live videos had 9,000+ minutes viewed, 400+ post engagements, and had reached almost 5,500+ people.

6 Camera Live Production for Facebook Live

On September 25, 2018, the team at Focal Point Productions produced a Facebook Live show for MedStar Health. This was our 15th live webcast for MedStar.

The production included 6 HD cameras, 8 microphones, and 60+ visual elements (graphics, titles, photos, videos, etc). The team of 7 crew members included Ty Gentner, Zephan Blaxberg, Bo Condon, Josh Land, Victor Fink, Angie Auth, and Marty Jenoff

Company Town Hall Webcasts

All webcasts and live streams do not have to be open to the public or broadcasted on Facebook. Some are meant to be kept private. Focal Point recently produced our 4th town hall webcast for Sheppard Pratt Health Systems. The quarterly broadcasts are intended for the thousands of Sheppard Pratt employees across the state of Maryland. Each webcast has been at different location - Towson, Baltimore City, Rockville, and Point of Rocks. The September 2018 included 5 cameras, 3 microphones, several lights, titles, power point slides, and was streamed using uStream.

Producing a Training Video Series

Having a production studio makes recording multi-camera training videos so much easier. A three camera shoot with multiple teleprompter and lights can be very complicated and expensive to do onsite. But with a studio and video switcher, we are quickly and easily able to set up our studio for such a project. Within a 5 hour shoot and a few hours of editing, we completed 7 training videos for a local company last week.

Three Facebook Live Broadcasts in 1 Week

The week of September 24th will be very busy for the team at Focal Point Productions. We are producing 3 Facebook Live broadcasts! Each broadcast takes a different approach and style - from extremely complex with the top-of-the line NewTek TC1 and multiple cameras to a single laptop computer and camera running Wirecast 10. And in the middle we are using the Blackmagic ATEM switcher with 3 cameras.

Johns Hopkins University - Class of 2022 Convocation

IMG_0585.jpg

Focal Point Productions assisted the great team at Event Tech by providing an HD IMAG (image magnification) for Johns Hopkins University Class of 2022 Convocation on August 29th at the Homewood Campus.

IMAG is often used in large venues when the audience won't be able to see the speakers on stage.  A camera's video is displayed on large screens so that everyone can see the action, no mater their seat.  Event Tech supplied 2 - 10k lumen projectors with large screens, in addition to supplying the stage, audio, and lighting.

Focal Point's video feed was also supplied to another vendor supplying the University's live stream to Facebook and uStream.

Blakehurst Senior Living 25th Anniversary Facebook Live

August 16th marked our 2nd Facebook Live broadcast for the week.  This Baltimore live streaming production took place at Blakehurst Senior Living.  The facility was holding their 25th anniversary celebration.  Some residents were not able to attend for medical reasons.  Focal Point was brought in as live streaming specialists to broadcast the event so these residents, family, friends, and neighbors could watch the event live.

On Location Facebook Live for Future Care Health Management

On August 14th, Focal Point Productions teamed up with ZMB Media to produce a Facebook Live Broadcast for Future Care Health Management.  This was the first in a series of four live productions for the company's "Vital Strong" initiative.  Rick Dempsey hosted the 30 minute broadcast, which was live streamed to the Future Care Facebook page.

Focal Point provided all equipment, including a Blackmagic switcher, four cameras, wireless intercom, audio, lighting, and much more.

Facebook Live Training Videos from the Studio

On August 8, 2018, Focal Point Productions produced a Facebook Live broadcast for the Maryland State Youth Soccer Association.  The 25 minute training and educational live webcast was aimed toward new players in the Olympic Development Program (ODP).

The team at Focal Point used the TriCaster TC1, three cameras, a wireless intercom system, tally lights, Vidpresso (for social media graphics), a Teradek Cube, and much more.

Studio Training Videos

IMG_0425.jpg

As a Baltimore video production studio, we often get asked to record training videos.  But recently we took a different approach to producing training videos for a local consultant.  The client wanted to record four training sessions, each with two people, three cameras, and multiple teleprompters.  For most videographers this would be extremely challenging and time consuming.

 Blackmagic video switcher showing the 3 camera angles.

Blackmagic video switcher showing the 3 camera angles.

But because Focal Point Productions specializes in live streaming and multi-camera productions, this was easy.  We used our Blackmagic video switcher kit.  This allowed us to switch in-real time between all the cameras.  Now, instead of taking weeks or months to edit these training videos, they'll be edited in a few hours.

IMG_0427.jpg

Our Maryland Video Production Studio

Focal Point Productions recently hosted doctor's from Chesapeake Urology and recorded several patient education and promotional videos for new treatment options.

Having a Baltimore video studio allows Focal Point Productions to the ability to produce videos training videos easily and cost effectively.

 Dr. Marc H Siegelbaum in studio recording a promotional video.

Dr. Marc H Siegelbaum in studio recording a promotional video.

MedStar Health Facebook Live

On June 27, 2018, Focal Point Productions live-streamed a Facebook Live webcast for MedStar Health.  The production was held at MedStar Union Memorial Hospital's Transradial Cath Lab and was hosted by WBA-TV’s Megan Pringle. The one hour show was split into two-segments, and featured interviews with several different doctors, informative videos, and questions from the online audience.  To ensure a smooth production, Focal Point's crew of 6 people used three video cameras on tripods and one free-roaming camera.  By using a video switcher called the Tricaster, the team was able to switch between camera shots, add graphics, play videos, record a high quality master and live stream..  The video was streamed live to MedStar’s Facebook page.  As people asked questions, the producer was able to send the comment to the host's laptop teleprompter.  Simultaneously and isntantly, the comment was turned into a graphic and inserted into the video.  The webcast had a peak live audience of fifty viewers. By the next morning the video had reached 5,381 people; 3,756 minutes viewed; 1,200 unique viewers; and 232 post engagements.

Medical Promotional Videos for Chesapeake Urology

IMG_0019.jpg
IMG_0078.jpg

Focal Point Productions recently produced several medical promotional videos for Chesapeake Urology.  The videos feature three care providers discussing a new treatment being offered for women.  The series will be released on Chesapeake Urology's YouTube account, Facebook page, and website.

In this production, the team used a Canon C100, teleprompter, four lights, and a boom microphone.  Each shoot lasted just over two hours, including time for set up, breakdown, and the actual recording.  

Working Together to Create a "Facebook Live" Broadcast for Calvert Education

IMG_0083.jpg
IMG_3339.jpg

On June 15, 2018, Focal Point Productions worked with Larmar Video and Everclear Video (both members of the Baltimore Videographers Association) to produce a Facebook Live broadcast for Calvert Education.  People from all over the country and world tuned in to watch the school's first  high school graduation, which took place at the Royal Sonesta in Baltimore, Maryland.

The three camera production was streamed live to Calvert Education's Facebook page.

Baltimore County Police Foundation Sponsorship

Focal Point Productions was proud and honored to have been a sponsor for the Baltimore County Police Foundation Annual Awards Program. The team at FPP produced 8 videos showcasing Baltimore County's finest.

IMG_0644.jpg

Facebook Live Studio Webcast for MSYSA

Hi everyone, this is Brooks Gray. I am an intern this semester at Focal Point Productions, underneath of Marty Jenoff. On February 11, 2018, Focal Point  hosted the Maryland State Youth Soccer Association (MSYSA) for their State Cup tournament draw. This was FPP's third year for producing this live webcast from our Owings Mills Maryland video production studio.  

The live video was streamed to the MSYSA Facebook page, and had a peak of 83 concurrent viewers.  By the next day, the video had more then 9.100 minutes viewed and 180 post engagements, making it a huge success.

I was in charge of the Facebook live comments. It was my first time running the system, but I ended up managing it to the best of my ability. Marty was working the TriCaster TC 1, which is a video switcher, recorder, and live streaming device. The TriCaster can also add titles, graphics, power point slides, and other elements to the program. Another intern, Greg, operated the teleprompter for the host. Ty, a crew member was the floor manager in the studio. Overall, everyone did a great job and we helped the MSYSA to assure everything ran smoothly. 

-Brooks Gray 

Corporate Town Hall Meetings

Focal Point Productions was recently hired by Sheppard Pratt Health System to live stream their quarterly town hall meetings.  The Towson, MD based health system has offices and affiliates throughout the state, - and they wanted those employees to be able to watch the company meetings live and in real time.  Each quarterly meeting will take place in a different location.

Five Days of "Facebook Live" Broadcasting from Orlando

Two weeks ago our crew packed up a uHaul, and drove to Orlando, Florida for the BBYO International Convention 2018.  Focal Point Productions was hired to live stream 5 days of festivities from the Hyatt Regency Orlando for the Washington DC based Jewish teen youth group.  Eight shows from two different locations were broadcasted for a combined 8.5 hours on Facebook Live.

Our equipment consisted of a NewTek TriCaster TC1 (with a control surface), four cameras, a Teradek Bolt, Teradek Cube, NewTek Connect Spark, four laptop computers, and lots more.

At the end of the five day convention, the combined 8 Facebook Live shows had more then 160,000 minutes watched, 6,400 post engagements, 1,600 comments, and a reach of almost 70,000.  And those numbers will continue to grow as more people watch, share, and comment the videos.  The videos were also uploaded to YouTube and have 4,000+ combined views.

Video Production as a Tool to Market Hospital and Medical Services

Healthcare is an essential aspect in the daily lifestyle of the millions of people all over the world. There are circumstances when patients need the assistance and support of expert health personnel. They will need to find a hospital and doctor that can satisfy their specific needs. 

Meanwhile, are you an up-and-coming medical professional? Do you work for a particular hospital in Baltimore, Maryland? Well, for sure you want to gain more patients to attain a high degree of sales and income in the medical field. However, it cannot be denied that it is difficult to convince more customers to choose your medical services.   

Fortunately, there is a perfect solution for that. This can be done through medical video production in Baltimore, Howard County, Carrol County, Anne Arundel County, and the surrounding area. There are several video producers that are toughly competing with each other in the market. With this, you need to be very careful in selecting the best one, thus it can greatly affect the success of your medical institution. 

To mention a few, the following are some of the advantages that you can expect from a professional videographer, such as Focal Point Productions. 

  • Get more potential clients with a professional and creative video. With the help of a videography services provider, you can create a new video that can serve as your powerful tool to market your hospital services. Since the internet and social media plays a major part in people’s daily lifestyle, you can upload your video to different social networking sites like YouTube, Facebook, and Vimeo. 
  • You can share your own story and you can also show how you perform the medical services to your patients. The good thing about this is that your video can serve as an online campaign to boost the success of your business. Additionally, you can also reach a wide audience, possibly and hopefully becoming new patients.    
  • It can be a powerful tool to create a definite impression among your audience. As a matter of fact, it can be your chance to form a good and solid reputation with the public. With just a single click, you can convince a person to choose your medical services. In return, you can widely welcome more patients and better patient satisfaction. 
  • It’s the perfect method to promote your medical services without sacrificing a big amount of your money. With this, you can save more money and time when it comes to advertising your business. It can be the best marketing strategy that you can use to attain your business’ goals and dreams in a fast, reliable, easy as well as professional manner. 
  • Videos can also introduce patients to your entire professional team and how they work together in the workplace. With this, your potential customers can create a definite impression about your medical services. With social media, they can even share your videos with their friends, and help promote your services. 

Engaging with a Baltimore video production team will help keep you on top of the competition in the medical industry.